Guaranteed Heartburn? Absolut Is Selling Tabasco-Flavored Vodka

Every bottle of this stuff should come with a free roll of Tums.  Absolut vodka just teamed up on a new product called Absolut TABASCO. Yes, spicy vodka.

They didn’t just dump Tabasco in there.  It’s made with Tabasco “pepper mash,” the stuff they START with when they make hot sauce.

They describe it as “medium heat.”  So, not TOO hot.  But the first ad for it features four people drinking it next to an active VOLCANO.  So . . .

 

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They describe it as a, “smooth vodka accented with a heat that builds, leaving a warm, lingering tingle on the lips with every sip.”

It’s 76 proof, or 38% alcohol.  That’s slightly less than normal vodka at 40%.

It’s available nationwide starting now.  They claim it works well with different mixers, but makes really good Bloody Marys.

(Here’s a photo.)

 

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(PR Newswire / Food & Wine)